About us
Ask anyone who was skateboarding in Sweden in the late 80s and early 90s about legendary spots and chances are they’ll tell you about the Sheraton garage, the Haga-pool in Gothenburg, the halfpipe in Huvudsta or, Olofsgatan 12.
80s
Sweden’s first skateboard distributor and shop. Opened at Olofsgatan in Stockholm. The entire generation of skaters today came from us. Because of our high quality products and riders.
Nineties
During the early 1990s, we opened another store in Stockholm at our warehouse at Brunnsgatsbacken with the name ALCO, at the same time we changed the name on the original Street Style Shop at Olofsgatan to "SYSTEMETT". During the same period we opened the first two skate stores in the east europe, one in Warzsawa and one in Budapest.
21st century
In our core business as a wholesaler and importer of Sweden’s leading streetwear and skate brands. Some of the brands we built: Stussy, Fresh Jive, Vision Street Wear, Thrasher, Triple Five Soul, Echo Unlimited, Von Dutch, Zoo York, Svea, Spitfire, Paul Frank, Van’s, Globe, Shuvit, Santa Cruz, Powell, World Industries, CBGB etc etc…
2019: 31 Years strong
In 2019, 31 years after we started the Street Style legacy, we are stronger than ever. With a new broad line, a mix of the past with the new, Street Style is ready to light up the streets again.
Cadillacs of Dudes.
2022: Beers, Skates and Slippers
Collab with our friends at the small independent micro brewery Good Guys. A After Skate beer, a deck and slippers makes the collection to the perfect mix. Art work by Leolyxxx
2022: The Hellacopters x Street Style
We teamed up with the rock n roll legends in The Hellacopters to make a special skateboard of their album cover. Sold out the same day as release!